Zocdoc: Animated Branded Integration & Campaign Assets

For this collaboration, I pitched an animated in-video ad integration for Zocdoc on my YouTube channel, Snowfall Summit.
They liked the idea and asked to see a storyboard conceptso I developed the full visual approach, from frames and pacing to how the brand would appear inside the episode.

‍

What I did:

1. Pitched the concept for a fully animated Zocdoc ad integration and delivered it under a tight timeline.
2. Created a storyboard concept to show how Zocdoc would be introduced, explained, and called to action within the video.
3. Designed a promotional poster/graphic asset to support the collaboration and keep the visuals consistent across touchpoints.
4. Built the animated in-video integration, including layouts, typography, and on-screen callouts.
5. Edited the segment into the episode so it flowed naturally with the main content and felt organic to viewers.

‍